From $1.1 Billion Market Growth to our New Smart Stairmill Launch: Our Key Insights from FIBO Arabia 2025

Hello and welcome back to the SolidFocus insights page! We're energized by the incredible atmosphere at FIBO Arabia 2025 in Riyadh and excited to share what we learned. In this quick read, you will find:

• A clear breakdown of the economic forces driving the Middle Eastern fitness industry.

• The professional viewpoint of a 50-year fitness equipment manufacturing partner on market-ready solutions.

• An introduction to the Smart Stairmill, the newest solution we launched at the show.

We aim to keep you informed so you can make smart decisions whether you’re expanding your brand, optimizing your supply chain, or sourcing dependable commercial fitness and health club equipment.

The Golden Momentum: Why Saudi Arabia Matters

The market data from the show confirms why Saudi Arabia is the place to be. The country’s focus on health under Vision 2030 is translating into massive opportunity:

• The local gym market is expected to grow from approximately $1.0–$1.1 billion in 2024 to nearly $1.79 billion by 2030. This is a massive growth rate of over 60% by 2030.

• This explosive growth is backed by government funding, with over $6 billion invested in sports since 2021.

• We're seeing strong demand for premium, commercial fitness equipment due to the quick entry of major international brands and a dedicated focus on female-exclusive fitness centres.

Live from Riyadh: Our Booth Highlights

We were thrilled to connect with industry professionals at the Riyadh Front Exhibition & Conference Center (RFECC). Our booth saw continuous traffic, highlighting the strong regional interest in advanced manufacturing and premium fitness solutions.

Here's what drove engagement at the SolidFocus booth :

• Product Showcase: We featured a range of equipment, including our classic original Aspen stairmill, the new Smart Stairmill, and the popular Twister Chair.

• Smart Stairmill Spotlight: The new Smart Stairmill generated the most spotlights and attention, with many visitors eager to try it firsthand .

• Targeted Appeal: Our Twister Chair received high interest, particularly for catering to the growing female fitness market in Saudi Arabia, where female-exclusive centers are a key differentiator.

Spotlight: Introducing the Smart Stairmill

At FIBO Arabia 2025, we were proud to debut our latest innovation in climbing equipment: the Smart Stairmill. This model is strategically positioned as a semi-commercial solution, perfect for high-end home use or light commercial settings.

The Smart Stairmill reflects our 50+ years of engineering and manufacturing expertise, offering a solution that is both incredibly reliable and designed with a compact footprint for limited spaces. Its focus on long-term dependability is complemented by its smart features, making it a high-performance choice for any facility.